Innergiving Playbook
  • INNERGIVING
  • Welcome
  • About Innergiving
    • Meet the Founder
    • Meet the Team
    • Expert Advisors
    • More Innergiving
  • The Innergiving Model
  • The Curated Pool
  • Innergiving Pooled Fund
  • Desired Outcome
  • Impact Report
  • Contact Us
  • Resources
    • Apps
    • Books
    • Films & Documentaries
    • Peer Groups
    • Podcasts
    • Research
  • Fund Support
    • Partners
  • Governance
    • Terms of Use
    • Privacy Policy
  • Pooled Fund Agreement
  • Investor Pitch
  • Navigation
    • Innergiving Home
    • Innergiving Fund
  • Pool Financials
  • Resources File
  • LinkedIn
Powered by GitBook
On this page
  • ๐Ÿ”ฅ Opportunity Summary
  • ๐Ÿ‘๏ธโ€๐Ÿ—จ๏ธ Founder
  • โš ๏ธ Problem
  • ๐Ÿš€ Our Solution
  • ๐Ÿ“ƒ Business Model
  • ๐ŸŒ‡ Market
  • โฑ๏ธ Status and Milestones
  • ๐Ÿ’ฐ Financial Impact
  • ๐Ÿค Terms
  • ๐Ÿ“ญ Contact Ken

Investor Pitch

PreviousPooled Fund Agreement

Last updated 2 days ago

๐Ÿ”ฅ Opportunity Summary

Our purpose is to transform the way communities support mental health. By raising awareness of its vital importance, serving as a trusted resource hub for education and inspiration, and mobilizing collective philanthropy, we empower individuals and organizations to take meaningful action.

Through our partnerships with community-minded mental health organizations, we bridge the gap between those in need and those willing to giveโ€”ensuring that support, funding, and knowledge reach the people who need them most.

Why It Is a Good Time for Innergiving

  1. Growing Demand for Mental Health & Wellness

    • Mental health is no longer stigmatized; individuals and organizations are actively seeking resources and community-driven solutions.

    • Innergivingโ€™s focus on emotional well-being and authenticity aligns well with the rising societal need for meaningful connection and healing spaces.

  2. Collective and Collaborative Philanthropy Is Growing

    • Donors increasingly want more transparency, engagement, and impactโ€”Innergivingโ€™s model of offering donor value through education and community responds directly to this.

  3. Post-Crisis Rebuilding Mode (2024-2025)

    • The startup ecosystem is cautiously optimistic after tech market corrections in 2022โ€“2023.

    • Lean, purposeful startupsโ€”especially those prioritizing social impact and sustainabilityโ€”are attracting attention and support from niche VCs, foundations, and impact funds.

Challenges to Consider

  1. Funding Environment Is Tight

    • While impact investing is growing, general venture and pre-seed funding is still cautious. Investors are more selective, expecting strong traction or revenue paths even for mission-driven ventures.

    • Will likely need to bootstrap, partner, or find philanthropic capital (venture philanthropy, recoverable grants, foundations, donor-advised funds, etc.) early on.

  2. Donor Fatigue + Skepticism

    • Many donors are fatigued by constant asks, especially without clear value exchange.

    • The Innergiving differentiatorโ€”providing mental health tools and learning in returnโ€”will be key to engagement.

  3. Need for Community Before Capital

    • Today's most successful platforms build community and trust before monetizing. Innergivingโ€™s success depends on our ability to grow an engaged, values-aligned audience first.


๐Ÿ‘๏ธโ€๐Ÿ—จ๏ธ Founder

Ken is a purpose-driven leader, and founder of Innergiving, a trust-based philanthropic platform reimagining the relationship between donors, nonprofits, and personal well-being. With over three decades of experience in high-stakes leadership roles, Ken has evolved from a career defined by external achievement to one rooted in authenticity, healing, and impact.

A seasoned entrepreneurial leader with a long track record of achievements in growing successful businesses, operationalizing vision, building infrastructure, financial management, mindful leadership, championing innovation, creating impact, facilitating timely change, building high-performing teams, optimizing performance, and delivering critical results.

Ken is a trusted professional dedicated to guiding and connecting those who strive to create a better world. His strong belief, with awareness and courageous action, sustainable change is possible.

Support Team


โš ๏ธ Problem

The mental health crisis today is multifaceted, marked by widespread challenges that require urgent attention:

Rising Prevalence: Mental health disorders affect over 1 billion people globally, with depression and anxiety being the most common.

Access to Care: A major issue is the lack of access to quality mental health care.

Stigma and Awareness: Stigma surrounding mental illness continues to discourage individuals from seeking help.

Impact on Youth: Mental health issues among young people are surging, often due to academic pressure, social media influences, and a lack of supportive environments.

Economic Burden: The economic cost of untreated mental health issues is enormous, with lost productivity and healthcare expenses costing the global economy trillions of dollars annually.

Addressing these issues requires coordinated action, increased funding, and a shift toward destigmatization and prevention-focused care.


๐Ÿš€ Our Solution

A collaborative platform that unites individuals, mental health organizations, funders, and philanthropists to foster mental well-being, personal growth, and collective impact.

For individuals, itโ€™s a resource for inspiration, education, and daily growth that nurture emotional wellness and personal transformation.

For organizations, itโ€™s a powerful space to share their stories, expand their reach, and access vital funding to support their mission.

For funders and philanthropists (small and large), itโ€™s an opportunity to create meaningful change by supporting both personal and community growthโ€”turning every contribution into an investment in a healthier, more compassionate world.


๐Ÿ“ƒ Business Model

  • Every Dollar Makes a Difference: 100% of contributions are tax-deductible and go directly to the Innergiving Pooled Fund, a carefully curated pool of nonprofits dedicated to mental health and well-being. Pool size will grow.

  • Unparalleled Donor Benefits: Innergivers gain exclusive access to the Innergiving Feed (Heartstream), a hub for education, inspiration, stories, and measurable impact. Allowing each donor the opportunity to elevate their own personal inner journey with no obligation. Additional resources offer invaluable connection and guidanceโ€”far exceeding the avg $200 annual commitment.

  • Empowering Nonprofits: Innergiving distributes grants quarterly to nonprofits in the fund pool, with a 5-year grant goal of $100M and $350M in 10 years.

  • Sustainable Revenue Model: Innergiving sustains operations through a 7.5%-8.5% platform fee (as community grows the fee shrinks). As the audience of viewers to the platform grows, future revenue opportunities include content-sharing membership to nonprofits, for profits, capital funders, and coaches/therapists.

Single Transaction Example:

Donation
Nonprofits
Innergiving Revenue
Innergiving Cost
Innergiving Margin

$240

$216.60

$19.80

$8.95

$10.85

What Makes Innergiving Unique

  • Improving historically low philanthropy rates for mental health & well-being.

  • Issue specific, mental health & well-being (youth & young adult focus).

  • Collective philanthropy supporting a carefully curated pool of nonprofits.

  • Reduces competition for donor dollars.

  • Facilitates nonprofit exposure to a targeted audience that is value-aligned.

  • Reliable and steady unrestricted funding. Trust-based.

  • Equitable distribution of funds.

  • Shine a light on all mental health organizations.

  • Significant value returned to the visitor/donor in the form of educational content and resources. Education, inspiration, storytelling, and impact offered through Heartstream.

  • Collaboration and co-creation opportunities.

  • A transformative business model that creates economic value for all stakeholders.

  • Transparency of fund flow.

  • Low fundraising costs.

  • Support marginalized organizations through curated pool approach.


๐ŸŒ‡ Market

Why Now?

Addressing the mental health crisis is crucial right now because the challenges of modern lifeโ€”rising stress, social isolation, economic pressures, social media, and the lingering effects of the pandemicโ€”have exacerbated emotional struggles across all age groups. Untreated mental health issues not only harm individuals but ripple out to families, communities, and society, impacting productivity, relationships, and overall well-being. By prioritizing mental health support, we can break the stigma, foster resilience, and ensure that people, especially youth, have the tools they need to navigate life's complexities with strength and hope. A healthier world starts with a collective commitment to emotional well-being.

Market
Value (People)
Logic

Total Available Market (TAM)

256 million

As of 2024, the population of individuals aged 18+ in the U.S. is approx. 256 million, representing about 77% of the total U.S. population.

Serviceable Available Market

(SAM)

184 million

Serviceable Obtainable Market (SOM)

115,000

Innergiving goal in the first five years, less than .1%.


โฑ๏ธ Status and Milestones

Current Status

  • Pre-revenue.

  • Key partnership with Charityvest (Donor Advised Fund) for fund administration.

  • MVP to be completed end of May 2025.

  • A curated pool of 30 nonprofits identified for the Innergiving Fund.

  • Identified 150+ nonprofits to include in the community (free profile and post content).

  • Identified 125+ for profit organizations to include in the community (free profile and post content).

  • Market validation completed with a strong response to collective philanthropy.

What We're Focused On

  • Obtaining initial funding to launch and seed the Innergiving Fund.

  • GTM strategic planning

  • Identifying aligned partners to help with initial marketing and community building.

  • Building a philanthropic movement, raising awareness, connecting communities, and providing resources & education.


๐Ÿ’ฐ Financial Impact

Grant & Revenue Projections

Period
Funds Granted
Revenue
Nonprofits Impacted

Year 1

$5,350,000

$450,000

30

Year 2

$13,200,000

$2,470,000

50

Year 3

$19,400,000

$5,236,000

70

Year 4

$25,600,000

$7,350,000

85

Year 5

$31,900,000

$9,250,000

95

Total

$95,450,000

$24,756,000

95

Use of Funds:

  1. Working capital | 62.5%

  2. Marketing ยท GTM budget | 25.0%

  3. Operations ยท Legal | 5.0%

  4. Technical Support | 7.5%


๐Ÿค Terms

Options

  • Recoverable Grant | 2 or 3 year term | interest rate 6.5% - 7.5% | Option to convert to equity

  • Venture Philanthropy | flexible structure | SAFE

  • Traditional SAFE | 15% Discount $3,000,000 Note Cap | 5-10x projected ROI (110%+ annualized)

Conclusion & North Star

We are excited about the opportunities ahead and committed to creating significant value for our investors/funders, massive impact for pooled nonprofits, and positively impacting the entire Innergiving community. By offering SAFE Note and loan/debt options, we aim to provide flexible opportunities that meet the diverse needs of our investor base.

Build a community where giving feels like healing, not obligation.

๐Ÿ“ญ Contact Ken

Current research indicates giving circles and trust-based giving models are boomingโ€”Innergiving fits this mold by facilitating accessible, values-aligned philanthropy. Participation in collective giving has more than doubled every five years, indicating a strong upward trend. ๐Ÿ“„ ๐Ÿ“„

Inadequate Philanthropic Funding for Mental Health: โ€œHistorically, only 1.3% of all foundation giving is directed toward mental health.โ€ ~

Approximately 72% of U.S. adults have donated money to charity in the past year, indicating that a significant majority engage in philanthropic giving annually. This figure aligns with a recent AP-NORC poll, which found that about three-quarters of U.S. adults contributed financially to charitable organizations in the past year, most gave $500 or less.

Aligning with collaborative partners and influencers like , , .

Ken Hunt Founder & CEO Innergiving, Public Benefit Corporation

๐Ÿ“ˆ Launch and grow a large community of micro donors contributing recurring $20/month (no limit)

๐Ÿ“ˆ Build strategic partnerships to accelerate community growth.

๐Ÿ“ˆ Create meaningful value to those that visit the platform (free) and encourage personal inner growth.

๐Ÿ“ˆ Encourage mental health for profit organizations to join the community (free) for brand visibility

๐Ÿ“ˆ Grow community of mental health capital fund organizations that support both for profit and nonprofit

๐Ÿ“ˆ Grow community of coaches/therapists that support the entire ecosystem

In Abundance: An Analysis of the Thriving Landscape of Collective Giving in the U.S.
The Bridgespan Group
Founder Story & Professional Resume
Mindful Philanthropy
Nice News
Dr. Nicole LePera
Mindful Philanthropy
ken@innergiving.com
Source

Fractional CMO TBD

Advisors TBD

Investment OR Recoverable Grant Innergiving is excited to share its first raise of $150,000 to launch their collaborative funding platform. With projected revenues of $2.5M in the first 24 months, it is well-positioned for significant expansion, revenue growth and social impact. Seeking funding in the form of Venture Philanthropy, Recoverable Grant, or SAFE (Simple Agreement for Future Equity) Notes are offered in this round.

+ Philanthropic Donation Innergiving is seeking an additional $25,000 to seed the Innergiving Fund. This philanthropic gift will provide the seed to attract additional micro donors to reach the first quarter goal of $425,000. Our first-year grant distribution goal is $5.5M, which in turn will fund the initial curated pool of 30 organizations. Each receiving approximately $185,000 trust-based, unrestricted funding.

Fractional CTO

KumoHQ